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The Product Manager's Desk Reference, Third Edition, 3rd Edition
book

The Product Manager's Desk Reference, Third Edition, 3rd Edition

by Steven Haines
April 2021
Intermediate to advanced
528 pages
13h 26m
English
McGraw-Hill
Content preview from The Product Manager's Desk Reference, Third Edition, 3rd Edition

INDEX

Account management, in Functional Support Plan, 265

Accountability, 63, 64

Accounts receivable, 101

Activities:

costing based on, 111–112

customer visit, 172

Activity ratio, 117–118

Adjacent products or brands, 430–431

ADL Life Cycle model, 447

Adler, Alfred, 69

Advisory boards, customer, 289

Advisory members, 68

Agile Alliance, 312

Agile development, 346

The Agile Manifesto, 347

Agile process, 350

Agile project teams, 58–59

Agile thinking, 307, 312

Agility, 59

Alignment, 61

Amazon, 134, 224

Amortization, 100–101

Analysis paralysis, 79, 89–91

Andreesen, Marc, 305

Announcement:

date, 380

phase, 364–366

Anxiety, 45

Apple, 369

Approach goals, 69–70

Approval:

for customer visits, 170

template, 303

Architectural reviews, 290

Arnold, John E., ...

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Publisher Resources

ISBN: 9781260468557