September 2010
Beginner to intermediate
256 pages
4h 39m
English
Content preview from UnMarketing: Stop Marketing. Start Engaging
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Chapter 36. My Transparency on Twitter
WHEN I FIRST started getting some momentum on Twitter, gaining up to 500 new followers a day during the craziest of my tweeting addiction, I turned off notifications of new followers. I just could not keep up with them all. I then had a choice: become a Twitter Diva (or "Twiva" if you want to annoy the eggnog out of people) and not follow anyone back, or auto-follow everyone back who followed me. I picked the latter, because I figured it was a nice way to say thanks for following me, and hey, if they followed me they at least have that going for them.
This was a mistake for three reasons:
I followed back spammers and porn accounts and other undesirables. I have nothing against porn stars. I'm sure they wake up and put on their latex pants like the rest of us, but I had no desire to hear about the sequel to Long Dong Silver in my tweet stream. Your profile page shows a collection of people you've recently begun to follow. Some of those profile pictures do not reflect fondly on your brand, and why are you following @WhipsAndChainsForMen anyway?
I ended up following 30,000 people. I barely look at my "All Tweets" screen. I removed it from TweetDeck. There is so much noise that I've had to make custom groups called "rockstars" and "awesomesauce" to read the tweets of people that I learn from or I know. I should have stayed selective in those I followed ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.