CHAPTER
4CONDITIONING YOURSELF FOR SUCCESS IN SALES
To get to the top of the sales profession,
you’ve got to practice, practice, practice.
Find a system that works, and learn it.
Spend enough time getting to know
it, and soon you will own it. And then,
even under pressure, you will deliver.
—DAVID H. SANDLER
Get You Can’t Teach a Kid to Ride a Bike at a Seminar, 2nd Edition: Sandler Training’s 7-Step System for Successful Selling now with the O’Reilly learning platform.
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