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Automating Salesforce Marketing Cloud
book

Automating Salesforce Marketing Cloud

by Greg Gifford, Jason Hanshaw
April 2022
Intermediate to advanced
456 pages
11h 11m
English
Packt Publishing
Audiobook available
Content preview from Automating Salesforce Marketing Cloud

Preface

Are you a current user of Salesforce Marketing Cloud (SFMC)? Have you ever thought, "There has to be an easier way to do this!" or "I am getting tired of copy and paste! I need more from my career"? Then this book is for you.

We will dive into learning how to create new efficient and scalable solutions for the platform based on automation, both internally and externally. You will learn how to make your emails essentially send themselves and how to build applications and scripts to do monotonous tasks and help create shortcuts for your development needs.

Let's help you learn the theory, knowledge, skills, and more advanced use cases so that once you are done, you can go on to build your own automations and solutions to make your Marketing ...

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Publisher Resources

ISBN: 9781803237190