December 2017
Intermediate to advanced
216 pages
5h 50m
English
Heidi Taylor has been a B2B marketer her entire career, spanning 25 years and multiple industries, from IT hardware and software, to telecommunications and professional services. She is a consultant, speaker and prolific blogger with a passion for working with the next generation of marketers to ensure they have the perspective and tools to achieve their goals and maximize their abilities in a continually changing business landscape. Her expertise is in strategy and planning, and in creating powerful integrated marketing programmes and campaigns that help organizations engage meaningfully with their customers.
She is a sought-after ...
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