Business Plans For Dummies, 3rd Edition

Chapter 19

Ten (Or So) Questions to Ask about Your Plan

IN THIS CHAPTER

Looking over the planning you’ve done

Making the necessary changes to your business plan

The planning process is done. Your plan is ready. Or is it? Before you unveil the final draft of your business plan, ask yourself and your trusted advisors the simple but important questions in this chapter.

Are Your Goals and Mission in Sync?

The goals you set for yourself are the results that you absolutely, positively intend to achieve. To a large extent, your goals determine how you set priorities and how you run your company. (They also play a big role in your success.) Your goals have to be consistent with one another so that you don’t run in different directions at the same time. In addition, your goals should be tied to your company’s mission so that you always head in the right direction. For more info on your mission and goal setting, flip to Chapter 4.

Can You Point to Major Opportunities?

Opportunity only knocks once, the saying goes. So you need to hear the knock when it comes. Your business plan should highlight the major opportunities that you see heading your way (in technology, markets, or distribution, for example) and outline the actions that your company intends to take now to be in a position to ...