August 2023
Intermediate to advanced
336 pages
9h 45m
English
Content preview from E-Commerce Growth Strategy
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How to think about and approach e-commerce growth
Commerce has been the bridge that has connected the world’s far-flung regions for millennia. It has been the binding language that has improved lives, restored territories and expanded cultures. It’s how we’ve made our daily bread and spread innovation, propelling forward the world that which we know, love and continue to improve today. We simply wouldn’t be here without the Silk Road, the Spice Route or the Salt Route – all key global arteries for commerce since antiquity. Today, the digital revolution has turned ‘trade’ routes digital and flung us into a new era of commerce, change, progress and innovation.
The very first recorded instance of e-commerce was in 1948–49 during the Berlin airlift, ...
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