August 2023
Intermediate to advanced
336 pages
9h 45m
English
Content preview from E-Commerce Growth Strategy
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Finance: what you should know and an overview for growth
Engineering e-commerce growth through finance
Finance and capital are crucial for e-commerce businesses. Just like how a car needs fuel to run, e-commerce stores need capital to grow and succeed. Without adequate financing, an e-commerce store will struggle to expand, improve its product offering and compete with other businesses in the market. Access to capital enables e-commerce businesses to invest in inventory, marketing and technology, which are all essential for driving growth and staying competitive. In short, it allows brands to fund, innovate and integrate the key growth levers in their cross-functional growth stack. Estimates indicate that 90 per cent of e-commerce businesses ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.