August 2009
Beginner
128 pages
1h 57m
English
Content preview from Executing Strategy
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20 Executing Strategy
Steps for conducting a SWOT analysis
1. Select an individual to facilitate the SWOT analysis.
2. Brainstorm a company or unit’s strengths. Go around the
room and solicit ideas from participants. Areas of strength for
a company or unit include leadership abilities, decision-making
abilities, innovation, productivity, quality, service, efficiency,
technological processes, and so forth. Record all suggestions on
a flip chart. Avoid duplicate entries. Make it clear that some is-
sues may appear on more than one list. For example, a company
or unit may have a strength in an area such as customer service,
but may have a weakness or deficiency ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.