April 2019
Intermediate to advanced
210 pages
5h 7m
English
Content preview from From Value Pricing to Pricing Value
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Creating Value is an elusive and often misunderstood concept because value is comprised of both tangible and intangible components. In order to maximize the value that you are able to create in the mind of your client, you must deliver the solution to their pain points AND manage their perception of value. Perception is a bit tricky because it may include a whole host of elements that are largely imperceptible and difficult to nail down. It’s no easy task.
Thankfully, there are some proven, easy-to-implement strategies to help you navigate the subtle and not so subtle elements of Creating Value. We are going to start first with positioning—understanding why the physical price is often much less relevant than you think ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.