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John Adair's 100 Greatest Ideas for Brilliant Communication
book

John Adair's 100 Greatest Ideas for Brilliant Communication

by John Adair
June 2011
Beginner
226 pages
2h 51m
English
Capstone
Content preview from John Adair's 100 Greatest Ideas for Brilliant Communication

Idea 11: Important, relevant or interesting

The most important thing here is that there is no point in saying hello and addressing people if you don’t have anything relevant, interesting or important to say. People will just either forget you or remember you for being the person who had nothing to say.

Deborah Meaden, British entrepreneur

Conversation, as opposed to the kind of talk that is called tittle-tattle or chatter, is always about something. And communication is conversation with its best clothes on.

Even the newsreader on television is engaged with you in a form of conversation about what is happening in the world today. Because of the nature of the method used, however, you are a silent partner in that conversation.

Notice that the ...

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Publisher Resources

ISBN: 9780857081773Purchase book