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Chapter 12
Product or Service
Realization: Details
Planning
When most people think of Lean, they think of kaizen blitzes, workplace
rearrangements, implementation of error-proofing devices, and so on.
All these techniques suppress waste in the process at hand, but they can
rarely eliminate waste that was designed into the product and/or process
in the first place. The principle is similar to the one that says it is easier
to design quality into the product than it is to manufacture it into a bad
design. It is necessary to be proactive from the very start of the product
or service realization process, and therefore in the design and develop-
ment ...