Chapter 10. Designing dynamic content

Dynamic content is assembled to match users’ and customers’ requirements, automatically providing them with information when they need it and in the form they need it. However, dynamic content is not just for customers; dynamic content is also used to provide authors with documents that are “pre-populated” with appropriate reusable content upon request (systematic reuse).

Content can be assembled dynamically to accommodate:

  • Personalization

    Content is assembled to meet users’ specific needs, providing them with exactly what they are looking for, when they are looking for it, and in the format they are looking for.

  • Systematic reuse

    Content is assembled based on author requirements and business rules, reducing the ...

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