Endnotes
Preface
1. Archibald Bowman, “Reporting on the Corporate Investment,” Journal of Accountancy, May 1938, 399.
Chapter 6
1. Paul W. Farris, Neil T. Bendle, Phillip E. Pfeifer, and David J. Ribstein, Marketing Metrics: 50+ Metrics Every Executive Should Master (Upper Saddle River, NJ: Wharton School Publishing, 2006).
2. Nancy S. Ahlrichs, Competing for Talent: Key Recruitment and Retention Strategies for Becoming an Employer of Choice (Palo Alto, CA: Davies-Black, 2000).
3. David Ulrich, ed., Delivering Results: A New Mandate for Human Resource Professionals (Boston: Harvard Business School Press, 1998).
Chapter 7
1. Horngren, Charles T., Harris, John K., Professional Examination Questions and Answers, a Self Study Approach: [to Accompany] ...
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