Chapter 2
Enlisting Social Media
IN THIS CHAPTER
Appreciating what social job searching can do for you
Tying into top-rated social networking sites
Creating profiles you’re proud of
The familiar adage claiming that the secret to landing a good job “is not what you know but who you know” is hereby officially stamped incomplete in this era of online social connectivity. Consider this revised version: The secret to landing a good job is what you know, who you know, who knows you, and who your friends know.
All this knowing is exploding on the web’s social networking sites, a big part of social media. The terms overlap in popular usage and definitions vary widely. Here’s my take:
Social networking sites are web venues with huge online databases of information that individuals have uploaded about themselves. They do it to mingle with other people in the site’s database — to put themselves “out there.” Their autobiographical information is public or semi-public and usually includes a description of who they are (a profile) or a short biography (a bio) or both.
Many social networkers just want to hang around with each other. Others aim to grow their circle of acquaintances and their ...
Get Resumes For Dummies, 8th Edition now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.