Chapter 4The Business Competency Cluster
Exam Notables
Fun fact! Google got its name from a typo. The founders had planned to name their new company googol (a mathematical term for the number 1 followed by 100 zeroes), but an opportune misspelling changed the name for good. What's behind that name is brand recognition, the fastest search engine in the world, and a technological infrastructure that handles more than 70 percent of global online searches (William L. Hosch, Google: An American Company, Brittanica.com). These business competencies are part of Google's competitive advantage.
Figure 4.1 defines the individual components of competencies: the knowledge, skills, and abilities required to perform at an organizational level (such as ...
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