“…there is one key to profitability and stability during either a boom or bust economy: employee morale.”
|--Herb Kelleher, Southwest Airlines Founder|
“Only people who want to, work this hard.”
|--Jim Mittelhouser, Netscape Founding Engineer, commenting on the 70-hour workweek norm at Netscape|
Having explored the question of what workers want in the previous chapter, we now must ask the obvious and legitimate business question: so what? Simply put, what does employee enthusiasm have to do with business success? Because, from the organizations' perspective, unless there is a connection between what workers want and what organizations need (bottom-line results), there is little reason to pursue ...