11Position Yourself for Success

Presence, Place, and Power

You can have power over people as long as you don’t take everything from them.

—Alexander Solzhenitsyn

In this chapter you’ll learn:

• How you can easily lose the advantage of territory

• When close is too close

• How to control Maslow’s pyramid of needs

• The science of “faking it” for money

• How to gain intelligence by choosing the right seat

The idea of territory comes up quite often in thoughts, theories, and practices on nonverbal communication, and of course in business, so you could well be quite familiar with the idea already.

The idea of animal territories was most widely popularized by American anthropologist Robert Ardrey in the 1960s with his book The Territorial Imperative ...

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