Hacks 92–100: Introduction
According to Nielsen/Netratings (a company that tracks Internet usage), Yahoo! served results for 908 million searches in the month of May 2005. With millions of people relying on Yahoo! to point them to information across the Web, it makes sense that if you publish online you’ll want to make sure your content is listed [Hack #92] at any appropriate Yahoo! site. And if you’re publishing sensitive material, you might want the opposite [Hack #93] .
In addition to sending traffic to your site, Yahoo! has a number of tools you can use to augment your site. Letting your readers know when you’re online [Hack #95] , giving your readers contextual search [Hack #97] , and publishing your photos [Hack #99] can add unique features to an existing web site. And, of course, the presence of RSS throughout Yahoo!’s sites means you can write your own code to syndicate data such as messages from a Yahoo! Group [Hack #100] to your own web site.
Yahoo! offers more than just a bit of extra traffic to webmasters, and this chapter shows you how to take advantage of some of the services available.