
24
ANATOMY OF DESIGN
Stefan Sagmeister is a cut-up. Not in the side-splittingly funny sense—although
he is quite a witty fellow—but in the self-inflicted-wound sense. When asked to
create an AIGA lecture poster in 1998, he became curiously possessed with the
idea of using himself as the canvas. Of course, this wasn’t a new notion;
tattoos have long been employed as graphic design motifs (see the movie
poster for Ray Bradbury’s
Illustrated Man), and body art in many forms not only
dates to prehistory but also during the late twentieth century was a frequently
used design conceit for psychedelic posters and record sleeves (especially on
nude women, although ...