IBM and Small Business
IBM has been supporting and developing solutions for small business since it began as a company and generates substantial sales from this market. However, IBM realizes that the small business market still represents an untapped market worth from $30 billion to $300 billion. Microsoft, which defines a small business as having less than $50 million in revenue, adheres to the lower end of this market estimate. IBM, which considers small to be less than $1 billion in sales, likes the larger number.
IBM has determined that the small business market could mean new sales. This is based on the fact that up to 54 percent of all IT spending will happen in the customer space below 1,000 employees. IBM disclosed that sales to medium-sized ...
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Read now
Unlock full access