CHAPTER 10

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Keyword Research

In order for your website to attract search traffic, you need to create content pages that are optimized for the keywords that people search for within your niche. To discover these keywords, you need to perform a keyword research. If your site will have a limited set of content pages, you can do this research once for all of your pages. Otherwise, if you intend to make a regularly updated site you can do the research for each individual content page just before creating it.

The first step is to head over to Google AdWords Keyword Planner and enter the subject for the content page you are going to create. The tool ...

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