November 2009
Beginner
240 pages
9h 8m
English
Content preview from Deconstructing Product Design
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BeoCom 2 Phone
David Lewis and Bang & Olufsen, 2000
- As much sculptural piece as cordless phone, the Beocom 2 phone challenges virtually every phone design convention, from footprint to form to keypad. With a price approaching $1,000, the phone is not intended for everyone, and clearly targets a consumer willing to pay for design and status in their everyday items. Peter Eckhardt, managing director of Bang & Olufsen Telecom, comments: “With a design that is an open invitation to be picked up by a human hand, BeoCom 2 is proof that just because the telephone has become an everyday object, it doesn’t have to be invisible.”
- The body is a single tubular piece of aluminum formed into a gentle arc to conform to the face. The seamless metal body ...
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