November 2019
Beginner
1216 pages
20h 10m
English
A summary of the full-length HBR article by Jay A. Conger, highlighting key ideas.
When you’re operating outside clear reporting lines, your colleagues may not immediately see why they should collaborate with you. That’s when your powers of persuasion come into play. It’s not manipulation. Effective persuasion is a learning and negotiating process for leading your colleagues to a shared solution to a problem.
The process of persuasion has four steps: