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OKRs For Dummies
book

OKRs For Dummies

by Paul R. Niven
August 2023
Intermediate to advanced
336 pages
9h 41m
English
For Dummies
Audiobook available
Content preview from OKRs For Dummies

Chapter 6

The Raw Materials of OKRs: Mission, Vision, and Strategy

IN THIS CHAPTER

Bullet Defining mission, vision, and strategy

Bullet Drafting a mission statement that reflects your company’s purpose

Bullet Creating a vision statement that represents your desired future

Bullet Understanding the core elements of strategy

The terms mission, vision, and strategy are some of the most misunderstood, overused, and universally mocked terms in the business vocabulary. But understanding these three components of business is necessary to creating compelling OKRs. After all, mission, vision, and strategy should be the guideposts for everything your business does. Without these guideposts, you can’t come up with meaningful OKRs that will drive your success.

In this chapter, I flip the script on these much-maligned terms by digging deeper into the power of each, showing how to create them and outlining exactly why they are critical to creating effective OKRs.

Agreeing on the Definitions of “Mission,” “Vision,” and “Strategy”

Organizations love to throw around the terms “mission,” “vision” and “strategy,” ...

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Publisher Resources

ISBN: 9781394183487Purchase Link