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Organizational Behavior, 11th edition by John R. Schermerhorn, Jr, Mary Uhl-Bien, James G. Hunt, Richard N. Osborn

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Chapter 13. Leadership Essentials

Chapter at a glance

One of the major challenges faced by all aspiring managers is to become an effective leader. Here's what to look for in Chapter 13. Don't forget to check your learning with the Summary Questions & Answers and Self-Test in the end-of-chapter Study Guide.

WHAT IS LEADERSHIP?

Managers versus Leaders

Trait Leadership Perspectives

Behavioral Leadership Perspectives

WHAT IS SITUATIONAL CONTINGENCY LEADERSHIP?

Fiedler's Leadership Contingency View

House's Path-Goal View of Leadership

Hersey and Blanchard Situational Leadership Model

Graen's Leader-Member Exchange Theory

Substitutes for Leadership

WHAT IS IMPLICIT LEADERSHIP?

Leadership as Attribution

Leadership Prototypes

WHAT ARE INSPIRATIONAL LEADERSHIP PERSPECTIVES?

Charismatic Leadership

Transactional and Transformational Leadership

Transformational Leadership Dimensions

Issues in Charismatic and Transformational Leadership

Even in a bad economy it is possible for an outstanding CEO to lead a company to profitability. If often takes, however, a unique individual. Avon has one in Andrea Jung. The firm bills itself as the company for women, and it is a leading global beauty firm with over $10 billion in annual revenue. As the world's largest direct seller, Avon markets to women in more than 100 countries through 5.8 million independent Avon Sales Representatives. Avon's product line includes beauty products, as well as fashion and home products.

Jung is responsible for developing and executing all of ...

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