October 2009
Intermediate to advanced
292 pages
5h 48m
English
The future belongs to people who see possibilities before they become obvious.
TED LEVITT (CIRCA 1990)

Figure 16, Listen for Potential
Imagine you’re at a friend’s birthday party, we’ll call her Ming. Ming’s parents are there, as are several of her friends including an accountant, a lawyer, an executive search consultant, a car salesman, a doctor, and a psychologist. At the end of a long lunch Ming says: “I’ve been thinking a lot lately about getting a better job. Work’s been getting me down, and I think I could make more money if I bought a car and got into sales.”
What would these people say to the birthday ...