June 2015
Beginner
140 pages
3h 22m
English
What if you wanted to try out concepts? It’s easy. There are four basic steps.
Step 1: Business and development meet and agree on the sections the A3 should contain.

A concept should answer the question “How can we have a meaningful conversation with development?” Naturally, this is a conversation between two parties. So both business and development need to meet and agree on what content is necessary to have a meaningful conversation. Neither business nor development can come up with the content of a concept on their own. It has to be agreed upon by both parties.
As you can see in the following figure, the concept ...
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