Agile Supply Chain

“Agility is the ability to cope with unexpected changes, to survive unprecedented threats of business environment and take advantages of changes as opportunities


—Sharif and Zhang1

Chapter Objectives

To understand:

  • Market volatility
  • What is agility?
  • Agile supply chain
  • Role of customer service in supply chain strategy
  • Customer service perception and service design
Re-engineering to Agility


Re-engineering to Agility


Today's global business environment is characterized by turbulent and volatile markets, shorter product life cycles, more demanding customer requirements and a variety of supply chain risks. In this environment, organizations ...

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