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Talent Is Not Enough: Business Secrets For Designers, Third Edition
book

Talent Is Not Enough: Business Secrets For Designers, Third Edition

by Shel Perkins
August 2014
Beginner content levelBeginner
600 pages
14h 28m
English
New Riders
Content preview from Talent Is Not Enough: Business Secrets For Designers, Third Edition

Chapter 23. Ethics and social responsibility

In discussing ethics and design, there are at least three different levels for us to consider. The first has to do with professional behavior in daily business interactions. The next level deals with specific professional expertise needed in such areas as accessibility, usability, consumer safety, and environmental practices. This leads us to the third level, which is about overall values — a broader framework of moral principles and obligations in life.

Professional behavior

In your design career, how do you define ethical conduct, and where do you turn for guidance? Ethical guidelines are published by a number of design organizations in the U.S. and abroad. For example:

• AIGA, the professional ...

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Publisher Resources

ISBN: 9780133812213Purchase book