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The Essentials of Business Etiquette: How to Greet, Eat, and Tweet Your Way to Success by Barbara Pachter

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68. The Big Three: Where Do You Want to Be?

Even your grandmother knows that Facebook, Twitter, and LinkedIn are social-media sites. Although new would-be contenders are popping up every day, these are still the Big Three. And no matter what other sites you patronize for fun and entertainment, make sure you use each one of these three wisely for professional success.

The Big Three are among the first places that current and future clients, customers, coworkers, business colleagues, and potential employers will look you up. Following are some suggestions to ensure that your presence on the Big Three will help, not hurt, your career.

LinkedIn

Thank you. You really encouraged me to join LinkedIn. Within two weeks I had a job offer.

—Feedback from ...

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