71. Social-Media Guidelines for Photographs
I looked up a potential vendor on LinkedIn. When she showed up in person at a meeting, I had no idea who she was. She looked nothing like her LinkedIn photo.
—Senior manager at an educational company
Your image is conveyed through your photograph, and it’s part of the first impression you make on others. What are you conveying? Many businesspeople have posted photographs of themselves on LinkedIn and other sites that detract from their professionalism.
Post a professionally appropriate photograph. You want to look like a credible, approachable person, not like you just came from the beach.
It is important to include a photograph when it’s possible to do so. It can also help in making sure that people ...
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