Chapter 6. Planning for Success
The late French writer and aviator Antoine de Saint-Exupery once said, “A goal without a plan is just a wish.” In order to succeed in your new business, you need a plan, something that outlines your route, the resources you will need, and everything you hope to experience along the way. You need a business plan.
A business plan is both a touchstone and an aspirational document. By consulting it frequently, you will be able to keep track of where you are going and know if you are making progress. Additionally, if you need a business loan to help kick-start your venture, the business plan will be the foundation on which your bank manager (hopefully) approves the loan.
The plan will change along the way to meet fluctuations ...
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