November 2012
Intermediate to advanced
233 pages
9h 28m
English
Content preview from Automotive Management
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Overview of the Global Automotive Markets and Manufacturers
25
2.5.3 Company profile - Daimler AG
An overview of the company
Daimler AG is a global automotive manufacturer, operating mostly in the premium seg-
ment, with 65 production sites; among them: 18 are in Germany, 17 are in the The U.S,
with others in Brazil, Canada, France, Japan, Mexico, Turkey, South Africa and Spain.
Daimler AG manufactures light vehicles, commercial vehicles, small buses and omni-
buses, and is headquartered in Stuttgart, Germany. At present it employs about 272,000
workers and sold 1.3 million vehicles worldwide, in 2008.
Business areas
Daimler AG's business is
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