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Communicating the UX Vision
book

Communicating the UX Vision

by Martina Schell, James O'Brien
February 2015
Beginner content levelBeginner
374 pages
8h 3m
English
Morgan Kaufmann
Content preview from Communicating the UX Vision
Chapter 13

Not defending hard enough

Abstract

Although collaboration is at the heart of a good UX process, we still need to protect the aspects of UX that divide a specialist from a contributor. Understand the UX value of your decisions so you can make a judgment call on which of those decisions need to be defended. Defend in a way that doesn’t harm the other party’s goodwill and, if you have to concede, do so with good faith – it might help you reverse the decision down the road. And always tell stories!

Keywords

defending
arguing
feedback
process
value
sunk cost
sunk cost fallacy
Over the last 12 chapters, we’ve made the case that what we design isn’t an experience until a user is experiencing it. We’ve provided better interpersonal ...
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Publisher Resources

ISBN: 9780124201972