The internal (micro) and external (macro) environments
It’s wise at this juncture to consider planning practicalities. Before you can implement your strategies you need to assess the foundations that will provide a springboard for your decisions. That is, you’ve produced a forecast and have a good idea where you want to be; however, before you can start you need to identify what you do well, as well as areas for improvement.
Technology has accelerated the rate of change in ways that have affected our lives beyond recognition. Therefore, all organizations have to continually monitor the factors that are operating outside the organization as well as inside it, to ensure it changes with the times. These factors are known collectively ...
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