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Data Lake for Enterprises
book

Data Lake for Enterprises

by Vivek Mishra, Tomcy John, Pankaj Misra
May 2017
Beginner to intermediate
596 pages
15h 2m
English
Packt Publishing
Content preview from Data Lake for Enterprises

Social data (structured and unstructured)

Social connection of an enterprise nowadays is quite crucial, and even though enterprise data doesn’t live in social sites, it does have rich information fed by the real customer on enterprise business and its services.

Comments and suggestions on these special sites can indeed be used to reinvent the way enterprises do business and interact with the customers.

Comments in these social sites can damage the reputation and brand of an enterprise if no due diligence in taken on these comments from customers. The enterprise takes these social sites really seriously nowadays, because of which even though it doesn't have enterprise data, it does have customer reviews and comments, which, in a way, show ...

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Publisher Resources

ISBN: 9781787281349Supplemental Content