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Decision Analysis for Managers by David Charlesworth

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Chapter 3

The Objectives Hierarchy

What Do We Want?1

One time when I was consulting, I met with a group of managers talking about some common issues they were having with projects at their company. Complaints included

no clear agreement on trade-offs;

misalignment on selection criteria and value measures;

missing scope or misalignment on project scope; and

unresolved frame issues.

In this chapter, we’ll discuss one of the most powerful framing tools in the DA toolkit: the objectives hierarchy. Proper use of the objectives hierarchy can really help teams and employees align, understand trade-offs, and understand what the goals are for an endeavor. If the objectives hierarchy is not addressed, the complaints listed above are likely to ...

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