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Speed: Your Secret Superpower
Your customers have a miniscule attention span, and they can forget you in no time at all if you wait too long to initiate a follow-up sequence. Speed is your secret weapon when it comes to extending the relationship and keeping customers engaged.
THE POWER OF SPEED
Jennifer goes on a date with a young man named Pete—a blind date, actually. Pete is the brother of Jennifer’s coworker.
The duo head out for Italian food, followed by a visit to a local coffee house. Everything goes really well. Pete asks for Jennifer’s phone number and she obliges, borrowing a pen from a barista and writing the number on the insulation sleeve of her coffee cup.
The next day Jennifer is reflecting on the pleasant evening . . . while ...
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