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go to market
to be managed before starting local push for cost reasons, where all
the communication plays a more informative role. It is recommended
to conduct active migration with strong local push within the targeted
areas to manage as many migrating customers as possible and to avoid
or at least minimize the need of forced migration. In order to maxi-
mize the efficiency of the migration process, local teams have to be
closely aligned with the central organization.
For a strong local campaign, a special product/proposition is nec-
essary with regulatory approval. Once the local push team is set up
and it identifies the targeted customers, up ...