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Managing to Make a Difference by Larry Sternberg

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Preface

It is entirely possible to accomplish business goals and earn promotions without making a positive difference in your employees' lives. We wrote this book for managers who do want to make that kind a difference, as it adds a powerful source of meaning and satisfaction to their work lives. In fact, when managers intentionally focus on making a positive difference, it becomes easier (and more fulfilling) for them to achieve business goals and progress in their careers.

We want this book to serve as a guide to help you grow as a manager. Not only do we provide a series of lessons, we also suggest a set of practical “experiments” that enable you to put the principles into action and learn from your own experience.

Not only are our recommendations supported by research, but over the course of his career, Larry Sternberg has put into practice every recommendation in the book. These recommendations work in the real world.

More than one reader pointed out that the strategies and tactics we teach can be used with family and friends to make a big difference in their lives. We invite you to keep this in mind as you progress through the book.

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