September 2024
Intermediate to advanced
248 pages
5h 45m
English
Content preview from Marketing in Web 3.0
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18 Creating immersive experiences
In this book we have touched many times on the importance of creating experiences that resonate with your audience and represent your brand. Now we turn to how to effectively deliver this and take a look at some nice work already happening in this space that may inspire you.
When I talk about an immersive experience, I refer to one in which the individual is not just touching a brand while on another journey (browsing the internet, walking through a shopping mall or streaming a movie) but where they are fully involved, surrounded and embedded in the experience. One where the experience is taking the user’s full attention. This is, of course, best envisioned as a VR experience but is not necessarily reliant ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.