September 2024
Intermediate to advanced
248 pages
5h 45m
English
Content preview from Marketing in Web 3.0
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20 Building your marketing team in Web 3.0
Marketers are facing the challenge of adapting their teams to reflect the demands of Web 3.0. Many roles will require a fusion of innovative and creative thinking, combined with technical know-how. In this chapter I give an overview of some of the emerging roles to be aware of and some tips for building these new teams. Also note that since data analysis is becoming more and more critical across the board, some existing roles will evolve and require analytical skills when they didn’t before. Companies working with data to a more rigorous extent may decide to employ dedicated specialists to handle such tasks and guide their strategy. The scope of different roles will change with time and vary according ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
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I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.