What Makes a Great Negotiator?
Teddy Roosevelt was about to start his presidential campaign tour. Shortly before embarking on a long train trip, his campaign management discovered a serious problem. They had already printed three million copies of a campaign pamphlet with Roosevelt’s picture and boxed and carefully loaded them onto the train, only to realize that they had not secured permission from Moffett Studios, holder of the copyright on the picture. Quick research showed if they distributed the pamphlets, they could be liable for $1 in damages per picture—a potential $3 million loss. It seemed like a lose-lose situation. If they destroyed ...
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