PREFACE
About a year after my 1985 book, The Frontiers of Management, had come out, I received the following letter: “I am the CEO of a still fairly small but fast-growing specialty-chemicals company. I try to read five or six of your chapters every weekend, and ask my senior associates to do likewise. When I finish one of the chapters I then ask myself in writing: ‘What does this chapter mean for me as a senior business executive? What does it mean for my colleagues on the management team? What does it mean for the company? What action does it imply—for me, the management team, the company? What opportunities does it identify for us? What changes in goals, strategies, policies, structure, might it point to?’ We then discuss our respective answers ...
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Read now
Unlock full access