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Presenting to Win: The Art of Telling Your Story and Designing Your Slides, 3rd Edition
book

Presenting to Win: The Art of Telling Your Story and Designing Your Slides, 3rd Edition

by Jerry Weissman
October 2021
Beginner
336 pages
7h 40m
English
FT Press
Content preview from Presenting to Win: The Art of Telling Your Story and Designing Your Slides, 3rd Edition

Chapter Thirteen

Visual Storytelling

Case Studies: Amanda Foreman • Anton Chekhov • Michael Ball, Canexia Health • Bruce Schuman, Intel

Don’t tell me the moon is shining; show me the glint of light on broken glass.1

Anton Chekhov

▪ Show Versus Tell ▪

History and pop culture rarely mix, but noted historian Amanda Foreman merged the two divergent disciplines in a Wall Street Journal article about comic strips. In “The Power of Telling Stories in Pictures,”2 she traced the form she calls “narrative sequential art” back to 2450 b.c.e., when the Sumerians memorialized a military victory carved in stone.

Since then, countless civilizations—Greeks, Romans, Asians, Mayans—have told their stories in sequential images. And yet, modern-day business presenters ...

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Publisher Resources

ISBN: 9780136933281