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Presenting to Win: The Art of Telling Your Story and Designing Your Slides, 3rd Edition
book

Presenting to Win: The Art of Telling Your Story and Designing Your Slides, 3rd Edition

by Jerry Weissman
October 2021
Beginner
336 pages
7h 40m
English
FT Press
Content preview from Presenting to Win: The Art of Telling Your Story and Designing Your Slides, 3rd Edition

Index

Symbols

‘ (apostrophes), of possessive and plural text, 173–174

@ Glance Suasive Meta Design Technique, 152–153, 223–224

Numbers

4 Key Questions

in action, 133–135

defined, 133

8½, 21

10 steps of story development, 132–133

“25 Greatest Global Living Indian Legends” by NDTV, 58

90-second opening model, 100–101

A

Abbey Road, 149–150

ABC News, 143

Adler, Mortimer, 2

Adobe, brainstorming, 30–31

Advertising Clubs of California, 2

Advocacy, Audience, 10–11, 64, 69, 175, 223–224

Africa, griots, 38

Agendas

bullets, 98

Continuity

in action, 99–100

Five Steps of Continuity, 98–99

Flautt, Jim, 100

Rometty, Virginia, 99–100

emphasized words, 98

established agendas, Flow Structures, 71–72

as Investment Highlights, 97

as one long sentence, 98

placement ...

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Publisher Resources

ISBN: 9780136933281