Chapter Six
No Second Chance …for a First Impression
Case Studies: Malcom Gladwell • Scott Cook, Intuit • Jim Flautt, DigitalThink • David Rubenstein, The Carlyle Group • Ray Dalio, Bridgewater • Howard Wu, Ericsson Technologies • Virginia Rometty, IBM • Ed Bastian, Delta Airlines • Daniel Lurie, Tipping Point Community • Bill Gates • Ronald Reagan • The Wall Street Journal A-Hed • Sajjid Chinoy • Yang Shuping • Bud Colligan, Macromedia • Indra Nooyi, PepsiCo • Dan Warmenhoven, Network Appliance • Jean-Baptiste Rudelle, Criteo • Raul Vazquez, Oportun Financial • Gregg Pugmire, Fortem Technologies • Reid Hoffman, Greylock Partners • Thelma and Louise • Dhritiman Dasgupta, Cisco • Rosser Reeves, The Ted Bates Agency • Ken Goldman, Yahoo! • Jim ...
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