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Riding the Waves of Culture, Fourth Edition: Understanding Diversity in Global Business, 4th Edition
book

Riding the Waves of Culture, Fourth Edition: Understanding Diversity in Global Business, 4th Edition

by Fons Trompenaars, Peter Woolliams
October 2020
Beginner
400 pages
10h 56m
English
McGraw-Hill
Content preview from Riding the Waves of Culture, Fourth Edition: Understanding Diversity in Global Business, 4th Edition

6

Feelings and Relationships

Fons Trompenaars and Charles Hampden-Turner

IN RELATIONSHIPS between people, reason and emotion both play a role. Which of these dominates will depend upon whether we are affective, that is, we show our emotions (in which case we probably get an emotional response in return), or whether we are emotionally neutral in our approach.

Neutral Versus Affective Cultures

Members of cultures that are affectively neutral do not telegraph their feelings but keep them carefully controlled and subdued. In contrast, in cultures high in affectivity people show their feelings plainly by laughing, smiling, grimacing, scowling, and gesturing; they attempt to find immediate outlets for their feelings. We should be careful not to overinterpret ...

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Publisher Resources

ISBN: 9781260468656