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Search Engine Optimization All-in-One For Dummies, 3rd Edition
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Search Engine Optimization All-in-One For Dummies, 3rd Edition

by Bruce Clay
September 2015
Beginner to intermediate
800 pages
21h 26m
English
For Dummies
Content preview from Search Engine Optimization All-in-One For Dummies, 3rd Edition

Chapter 6

Crediting Your Content

In This Chapter

  • Understanding intellectual property ownership
  • Knowing what to do when your content is stolen
  • Filing for a federal copyright
  • Incorporating content from other sites
  • Giving credit to original authors
  • Protecting your images

If you’ve applied the ideas laid out in Chapters 1 to 5 of this minibook, you are well on your way to a successful website. Your website hopefully contains lots of engaging content that your users love, with pages focused on your keywords (specific words or phrases entered in a search query) so that search engines can clearly establish your site’s subject relevance.

In Chapter 5 of this minibook, we cover the evils of duplicate content in many of its forms (site scraping, duplicate pages within the same domain, printer-friendly pages, dynamic pages with session IDs in the URLs, content syndication, localization, mirrors, archives, spam, and stolen content). In this chapter, we want to provide the remedy. Here, you discover what to do if your content is stolen by some other website. By the time you finish reading this chapter, you'll be well-armed to deal with this inevitable problem.

We also explain how you can incorporate content from other sites, if you should ever want to do that. Because Chapter 5 of this minibook is an entire chapter on how to avoid creating duplicate content, we figured it’s time to balance the subject with information on how to use content from another site the right way: Sometimes, as with ...

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Publisher Resources

ISBN: 9781118921753Purchase book